Grounding the retail pharmacy branch of Civica, by tweaking existing Civica typography and adding a mark evocative of a pharmacy symbol, created a strong link between the two brands, but offered a good deal of individuality for CivicaScript.
Corporate guidelines, created as an extension of the Civica parent brand, helped to give the two companies consistency, but also gave CivicaScript a brand pathway of their own.
An easy to use PowerPoint template was designed to incorporate dramatic image slides, as well as simple graphic tools, and formats for text heavy slides.
A bright and clean design for the corporate site lends a feel of positivity and hopefulness, emphasizing the spirit of their brand promise.
