Steeped in the spirit of the brand, the Altra sustainability report presents a great deal of information for the growing company. Embracing the angular dynamic of the corporate guidelines we designed the report to allow for open space, large photos, dynamic graphics, and in depth text.
Calling out section dividers and stories with large imagery helps to visually pace the reader through the report.
Most reports have sections or pages that are text heavy. We employ images, graphics, data points and typographic variances to help break up the content, and offer visual focal points to help the content feel more scannable.
CUSTOM PHOTOGRAPHY and video
To support the report, and future projects, we spent time shooting in a couple locations to create a photo and video library including, portraits, candids, abstracts, b roll and interviews.
